big don's dip
Monday, May 22, 2006
  Mobile Music: more on price
I read an article in the Times Online about the UK carrier "3" and mobile music. It's a somewhat dry piece with lots of details about how the owner was shopping "3" around but couldn't find a buyer at the right price.

Anyway, if you scroll all the way to the bottom of the article - all the way down where probably 1% of reader make it to - there is a small part labeled "Price Matters".

Here's the content so you don't have to go through all the trouble:

THE recent take-off of 3's music downloading service illustrates an old truth the mobile companies too often forget: price matters.

3's sales accelerated from the moment it dropped its price to 99p a track. When Vodafone first launched full-song downloads, it tried to charge £3 a song, or nearly four times the price from iTunes. In April, 3 sold 76% of the songs downloaded to a mobile

More proof that my last post on mobile music is dead on.

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  Mobile Music: its the price silly
I am a regular reader of many of the Fierce publications including FierceMobileContent. Today's FierceMoCo (as I prefer to call it) pointed to a report by Strategy Analytics saying "mobile music too expensive". Who knew?

Well, just about everyone who saw the pricing. Which depending on the carrier network, costs $15 a month - before you even buy a song! On top of the monthy charge for the priviledge to buy music (seriously), the cost of each song can be more than 100% more than iTunes (which BTW doesn't charge you before you buy).

Chalk this up to the continuing bonehead moves that the carriers are making...

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Thursday, May 04, 2006
  Need a voice... Even if no one is listening...
I guess I am sick of not having an outlet for my thoughts on various topics. So I'll write them here.
Big Don's (Donnie Flood) perspective on the mobile industry, mobile development and the mobile community.

May 2006 /